Fixed Price Auctions
A Fixed Price Auction is really not an auction at all, but rather an item for sale. The fixed price auction differs in that the first bidder to place a bid will win the item and the auction closes immediately.

This is not the same as the Purchase Now option for standard auctions where a Purchase Now price can be offered in addition to the starting bid price to give buyers a choice.  Once a bid is placed (or the reserve is met, if any) the Purchase Now option is turned off.

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